NETA Webinars
NETA webinars allow our members to participate in engaging discussions on a variety of topics to increase skills and strengthen the long-term commitment to public media's education mission. We work closely with thought leaders throughout the system, including our PLC Executive Committees, to produce timely and content-rich online events.
Archived NETA webinars and all associating materials can be found on publicmedialearns.org.
Fill out this form if you're interested in hosting a webinar, or contact us with any questions you may have.
You must be signed into Public Media Learns and enrolled in the NETA Webinar Archives course for the archived webinar links below to work. If you don’t have a PML account, you can create an account through requesting to be added to the Webinar Archive course. Go to the Webinar course and click Enroll Now. Fill out the form and click Register New Account.
As public media stations prepare for the next election cycle, the need for trusted, community-centered journalism has never been greater. Join your peers from across the system for an open conversation about election coverage planning, audience engagement, and newsroom strategy.
This session will feature stations sharing their election plans, reporting priorities, community engagement approaches, and lessons learned from previous election cycles. Rather than focusing on a single model, we'll explore a variety of approaches that stations of different sizes and capacities are using to inform voters, build trust, and serve their communities.
Learning Goals / Key Takeaways:
- Identify effective election coverage strategies being implemented across the public media system.
- Explore replicable models for election-related content and engagement.
- Develop ideas for strengthening local election coverage and public service journalism.
Archived Webinars
Public media organizations are under pressure to do more with fewer resources. How can public media harness AI without compromising trust, transparency, or editorial integrity?
Join GBH and NETA to learn about two new MOLLY OF DENALI resources for communities and classrooms from GBH Education. Called Harvesting Knowledge with MOLLY OF DENALI, this initiative features a community screening and event toolkit and a multimedia K-2 classroom activity to help you celebrate the culture and science of berries while underscoring important food sovereignty principles.
In today’s evolving public media landscape, stations are finding new ways to generate revenue while staying true to our mission of free, trusted educational content. From longstanding approaches like membership clubs, on-air fundraising, and travel abroad tours to newer models such as ticketed events, crowdfunding, retail partnerships, influencer collaborations, streaming site monetization, and micro-donations, every connection and every dollar supports long-term sustainability — especially in the wake of federal rescission.
Working with students through internships and work study programs has long been a great way to serve our educational mission. Join us for our next Education PLC Meetup when we'll have an open discussion about the ways education teams are using internships and work study programs to grow capacity and the next generation of public media professionals. We'll also discuss how recent legislation like the Big Beautiful Bill may impact how students are compensated.
Public media stations are uniquely positioned to build trust and relevance by connecting content creation with meaningful community engagement. In this session, we’ll explore how stations are bringing storytelling directly into community spaces – from producing content at live events to designing experiences that deepen audience connection to existing programs.
Presenters will share examples of how community-centered content strategies can strengthen visibility, expand impact, and open new pathways for fundraising and donor cultivation.
Email newsletters have become a powerful tool for building loyal audiences and creating a direct line to the communities we serve. Unlike social platforms, your newsletter list belongs to you — no algorithm, no platform risk, just a direct connection to the people who want to hear from you.
As America prepares to mark its 250th anniversary, public media stations are leading the way in capturing and sharing the diverse stories that define our past, present, and future. In this presentation, hear how stations are contributing to the national America 250 conversation through local storytelling, educational engagement, and community partnerships.
Attendees will gain insights into national and local initiatives that can inform their own station planning, content strategy, and community engagement including:
Though it has long been a suggested deliverable in documentary film production, the visual cue sheet is an underappreciated document whose preparation is seen as optional by many producers, which is why it's often submitted only in cursory fashion, if at all. But, a properly completed VCS is one of the most important rights tracking tools in a producer's toolbox.
Great ideas shouldn’t stay siloed. In this open conversation, stations will share practical, replicable concepts that have strengthened their content, operations, revenue, audience engagement, or community impact. This session is built around quick case studies (i.e. real experiments, smart pivots, small wins, and big swings) so attendees can walk away with strategies they can adapt immediately.
Join the Marketing & Communications PLC and Public Media Innovators for a joint conversation on how public media stations are evolving audience engagement through collaborations with creators and influencers. As we seek to reach and engage new audiences while telling stories in modern, relevant ways, many stations are experimenting with nontraditional talent — from local subject-matter experts and digital content creators to community bloggers, social media personalities and even internal staff who can authentically play the role of “digital influencer.”