NETA Webinars
NETA webinars allow our members to participate in engaging discussions on a variety of topics to increase skills and strengthen the long-term commitment to public media's education mission. We work closely with thought leaders throughout the system, including our PLC Executive Committees, to produce timely and content-rich online events.
Archived NETA webinars and all associating materials can be found on publicmedialearns.org.
Fill out this form if you're interested in hosting a webinar, or contact us with any questions you may have.
You must be signed into Public Media Learns and enrolled in the NETA Webinar Archives course for the archived webinar links below to work. If you don’t have a PML account, you can create an account through requesting to be added to the Webinar Archive course. Go to the Webinar course and click Enroll Now. Fill out the form and click Register New Account.
Join GBH and NETA to learn about two new MOLLY OF DENALI resources for communities and classrooms from GBH Education. Called Harvesting Knowledge with MOLLY OF DENALI, this initiative features a community screening and event toolkit and a multimedia K-2 classroom activity to help you celebrate the culture and science of berries while underscoring important food sovereignty principles.
Traditional food and harvesting practices—and the deep cultural meaning they hold—are woven throughout the MOLLY OF DENALI series. Rather than stopping at “food and festivals,” which can reduce complex Indigenous traditions to surface level themes, MOLLY OF DENALI takes children deeper. Young characters actively explore these practices and grow their knowledge, skills, and sense of agency through listening, learning, and doing. They spend time with Elders and other knowledge holders, building the understanding needed to care for local habitats; learning responsible harvesting practices, such as taking only what is needed; recognizing the importance of treating all living things with respect; and celebrating what is sacred within their community.
Come learn more about this initiative and the new multimedia resources ready for you to use in your community, and how libraries can be an ideal partner!
Learning Goals / Key Takeaways:
- Take a walk-through of a new screening and event toolkit and classroom resources designed to help you celebrate the science and culture of berries with young children and families in your community.
- Learn about food sovereignty and how MOLLY OF DENALI addresses the concept in developmentally appropriate ways.
- Hear how libraries can be great co-hosts for local family events.
- Learn how to receive a set of event placards (limited supplies available).
Presenters:
- Mary Haggerty, director of media engagement, GBH
- Dr. Loriene Roy, White Earth Anishinaabe, professor emerita, U of Texas, Austin, former president of the American Library Association
- Paula Menta Rodriguez, curriculum developer, GBH
In today’s evolving public media landscape, stations are finding new ways to generate revenue while staying true to our mission of free, trusted educational content. From longstanding approaches like membership clubs, on-air fundraising, and travel abroad tours to newer models such as ticketed events, crowdfunding, retail partnerships, influencer collaborations, streaming site monetization, and micro-donations, every connection and every dollar supports long-term sustainability — especially in the wake of federal rescission.
Hear real-world examples from stations that are strengthening existing revenue streams and testing creative, mission-aligned monetization strategies. Attendees will leave with practical ideas and inspiration to adapt proven approaches and explore new avenues in their own communities. The Marketing & Communications, Community Engagement, and Content PLCs are collaborating to present this NETA webinar.
Learning Goals / Key Takeaways:
- Identify mission-aligned revenue strategies that go beyond traditional member acquisition
- Learn how stations are leaning into service and community partnerships to support fundraising and revenue efforts
- Explore examples of low-lift, replicable initiatives that generate income without overextending staff or resources
- Gain actionable ideas you can adapt to your station’s size, market, and priorities
Working with students through internships and work study programs has long been a great way to serve our educational mission. Join us for our next Education PLC Meetup when we'll have an open discussion about the ways education teams are using internships and work study programs to grow capacity and the next generation of public media professionals. We'll also discuss how recent legislation like the Big Beautiful Bill may impact how students are compensated.
Bring a question to ask and information about your station's approach to this topics to share to get the most out of this meetup.
Archived Webinars
Public media stations are uniquely positioned to build trust and relevance by connecting content creation with meaningful community engagement. In this session, we’ll explore how stations are bringing storytelling directly into community spaces – from producing content at live events to designing experiences that deepen audience connection to existing programs.
Presenters will share examples of how community-centered content strategies can strengthen visibility, expand impact, and open new pathways for fundraising and donor cultivation.
Email newsletters have become a powerful tool for building loyal audiences and creating a direct line to the communities we serve. Unlike social platforms, your newsletter list belongs to you — no algorithm, no platform risk, just a direct connection to the people who want to hear from you.
As America prepares to mark its 250th anniversary, public media stations are leading the way in capturing and sharing the diverse stories that define our past, present, and future. In this presentation, hear how stations are contributing to the national America 250 conversation through local storytelling, educational engagement, and community partnerships.
Attendees will gain insights into national and local initiatives that can inform their own station planning, content strategy, and community engagement including:
Though it has long been a suggested deliverable in documentary film production, the visual cue sheet is an underappreciated document whose preparation is seen as optional by many producers, which is why it's often submitted only in cursory fashion, if at all. But, a properly completed VCS is one of the most important rights tracking tools in a producer's toolbox.
Great ideas shouldn’t stay siloed. In this open conversation, stations will share practical, replicable concepts that have strengthened their content, operations, revenue, audience engagement, or community impact. This session is built around quick case studies (i.e. real experiments, smart pivots, small wins, and big swings) so attendees can walk away with strategies they can adapt immediately.
Join the Marketing & Communications PLC and Public Media Innovators for a joint conversation on how public media stations are evolving audience engagement through collaborations with creators and influencers. As we seek to reach and engage new audiences while telling stories in modern, relevant ways, many stations are experimenting with nontraditional talent — from local subject-matter experts and digital content creators to community bloggers, social media personalities and even internal staff who can authentically play the role of “digital influencer.”
Public media stations are producing more content than ever but turning that content into sustainable revenue remains a persistent challenge. In this session, we’ll move beyond theory and dive into real-world examples from stations that are actively experimenting with new monetization strategies. Presenters will share short case studies (what they tried, how it worked, what surprised them, and what they’d do differently) to give attendees actionable models they can adapt at their own organizations.
Finding efficiencies in our work doesn’t need to decrease impact. From connecting individual marketing efforts to multiple platforms (and audiences) to tools that help ease work and expand reach, join the NETA MarCom PLC for an open forum discussion around marketing efficiencies that our public media peers have uncovered and undertaken that have expanded the impact of our work without the need for additional resources.
Join Public Media Innovators and Current for our second annual conversation about what the year ahead holds for public media. Suffice to say, 2025 didn’t go the way many of us hoped. So, now what? How can public media position itself for a successful 2026 amid ongoing uncertainty and change?
Join GBH and NETA to learn about the new and improved resources from Playtime with the Wombats!, a community initiative that seeks to engage young children in active play around computation thinking (CT). Thanks to station feedback, GBH has updated these resources to feature an improved design, making the resources more flexible and easier to transport and use. They’ve also added some new elements, including an activity passport for kids, a parent brochure, Wombats badges, and more.