News, Events and Upcoming Webinars

Google AdWords

Google AdWords

Are you familiar with the vast array of Google products available for non-profits? In our July webinar, we'll provide a quick overview of what products are available to qualifying public television stations. 

We will take an up-close look at Google AdWords and how they can help you connect with your audience and raise awareness of your station's mission. 

We have two Google experts lined up for this hour:  Eric Martin, social media strategist for NET, Nebraska's PBS & NPR stations and Daniel Aguirre, web developer at PBS SoCal will share tips and tricks for creating campaigns, ads, ad groups, and keywords. They will also walk us through goal setting and analytics review to determine your campaign's success.  

Webinar Recording


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Professional Development


For more information about the NETA Peer Learning Communities, please contact

Rachel Morrison Parsons

Senior Director, Education Strategy