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Responding to Needs -- Growing Support
-by Diane Jowers
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(Posted October 1, 2002) In central and western Kansas, if you like your news with a
local slant, your legislators listening to you, your creativity inspired by your
neighbors, and your learning at your convenience, you tune in to Smoky Hills Public
Television (SHPTV). All of this is brought to
a 52-county area by a community-licensed station based in Bunker Hill (population 112) in a century-old building that was once a grocery store.
(See photo at right.) |
Rick Hicks is general manager/CEO of SHPTV, which began broadcasting in 1982 and now has
32 employees to keep the station on track to keep Kansans tuned in. We are
dedicated to being responsive to the needs of our viewers, letting their interests guide
programs and projects development. Weve experienced significant growth in
recent years and are excited by opportunities presented by technological advancements,
particularly expansion of our capabilities through DTV conversion during the next few
months, said Hicks.
(Note: Mr. Hicks left the station in 2003.) |

Mike Hesher, Tim McQuade, Jenna Stout - NewsLink
With the viewer-prompted launch of NewsLink
in May, SHPTV began providing the only news program that is clearly focused on the western
half of the state. The Kansas Legislature gives viewers a weekly
opportunity to call-in their questions and comments about whats going on in the news
and in the legislative session.

Kansas Arts Today is one of the most
popular locally produced programs. Featuring
artists and arts organizations throughout the state won it first place (for the sixth
time) in the Entertainment/Cultural category of the Kansas Association of Broadcasters
Awards competition in 2001.
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"Bombers on the Prairie: The B-29 in Kansas," a documentary on how B-29 airbases
affected military and civilian life in the state, received the first place award in the
Public Affairs category.
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The Kansas Department of Commerce & Housing honored the station with its 2002 Merit
Recognition Award at a Kansas Business Appreciation Month event. We are proud of these honors, the result of
hard work and quality productions that meet our viewers entertainment and
educational needs, said Hicks.
SHPTV is involved in many projects that extend educational programs impact on
communities. It is one of 20 PBS stations to
receive grant funds to create an outreach project (supplemental materials and workshops)
for Cyberchase, the animated math series. Through participation in Reading
Rockets, a national multimedia project, SHPTVs Reading Center focuses on
building the foundations for reading before school and better ways to teach children,
especially those with learning disabilities, to read.
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A previous outreach project, Kansas Kids Initiative, was funded by the Kansas
Health Foundation and was a collaborative effort of the states four public
television stations. A statewide show featuring
family life enrichment programs was broadcast, and A Resource Guide for
Childrens Health was printed in English and Spanish. Another project, Seeking Solutions: A Pledge
to Our Children, complemented a national program on grassroots efforts to decrease
crime.
SHPTVs recently expanded adult learning service offers low-cost courses, and fees
help to support SHPTV. This no-stress
learning opportunity is a way for viewers to do something good for public television while
doing something good for themselves, said SHPTV Director of Educational Services
Marlece Brown. |
Many Kansans in search of something good of another sort find it at the Annual
Art Auction at The Mall of Hays, one of SHPTVs most popular fund-raising
events. At the ninth annual auction in April, hundreds of volunteers worked to sell
more than 300 pieces of art. Once again, viewers who tune in to SHPTV and find what
theyre looking for turned out to show their support. |
| Visit the Smoky Hills PTV Web site: www.shptv.org |
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For a full-size view
of Smoky Hills PTV,
click on the windows
in the photo above.

Rick Hicks,
GM/CEO at SHPTV
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